Some stuff I'm reading this week...

Songza - The music search engine & internet jukebox. Listen. Now.

Songza - The music search engine & internet jukebox. Listen. Now.

Find songs, share them with your friends, and even create playlists.

BusinessWeek - Yelping for Dollars

BusinessWeek - Yelping for Dollars

Building buzz is a lot harder when Yelp enters new cities. Last year the team grappled with how to take off in markets such as Chicago, New York, Boston, and Seattle. At first they tried a simple approach: For the first few weeks they would pay people $1 per review, in order to stock those areas with reviews. That filled the site with content, but not all of it was good. And it failed to give the community legs. "It didn't do anything to build an initial community," says Yelp's Donaker. "These weren't passionate users."

Feature Fatigue: When Product Capabilities Become Too Much of a Good Thing DEBORA VIANA THOMPSON REBECCA W. HAMILTON

Feature Fatigue: When Product Capabilities Become Too Much of a Good Thing DEBORA VIANA THOMPSON REBECCA W. HAMILTON

Our goal in this research was to examine the effects of increasing the number of product features on consumers’ expected and experienced product utilities. In three studies, we showed that increasing the number of product features has a positive effect on perceived capability, but a negative effect on perceived usability.

Feature Fatigue: When Product Capabilities Become Too Much of a Good Thing DEBORA VIANA THOMPSON REBECCA W. HAMILTON

Feature Fatigue: When Product Capabilities Become Too Much of a Good Thing DEBORA VIANA THOMPSON REBECCA W. HAMILTON

Our goal in this research was to examine the effects of increasing the number of productfeatures on consumers’ expected and experienced product utilities. In three studies, we showed that increasing the number of product features has a positive effect on perceived capability, but a negative effect on perceived usability.

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